2014
Phocus
Redesign the selfie experience
My Role
. Co-founder
. Branding
. Business Strategy
. User Journey Map
. Service Blueprint
. User Interface Design
. Website Development
. Digital Marketing Strategy
. Google Adwords & Facebook Ads
. Social Media Management
About Phocus
PHOCUS was co-founded in 2013 as the first selfie studio in Hong Kong. The brand name “PHOCUS” was created base on the concept of “Focus on the Photo and Us”. We would like the users not only focusing on the photo quality but also the person that you are taking photo with and our warmly customer services. “PHOCUS” pronounces the same as “focus”, is a photography term that also means being the centre of interest of something, which suit the idea of “being the main character and photographer of your own photo”.
